Me

Like other word nerds who felt more drawn to the short form than let’s say, Stephen King, I was looking for a writing outlet that was a little more concise. One that would fuse my knack for wit, poetic prose, and bold brand strategy. I knew I’d be happier not spending months locked away in a cabin banging away on a typewriter held captive by a crazed fan with a sledgehammer—that’s all you Stephen. And so, I took a job as a copywriter for J. Walter Thompson writing ads. Later McCann, TBWA Integer Group, and Danone Global Food & Beverage, leading creative and brand strategy, doing even bigger campaigns and bolder strategy. Work so compelling and emotive that I once made a focus group participant cry. True story. My nickname is Waterworks.